1. Home
  2. Studies
  3. A Coronavirus Shock for the Retail Sector in German City Centre: An Empirical Analysis with Footfall Data
Henry Goecke / Christian Rusche IW-Trends No. 3 7. September 2021 A Coronavirus Shock for the Retail Sector in German City Centre: An Empirical Analysis with Footfall Data

The Corona pandemic and the measures taken to contain the virus have delivered an asymmetrical shock to German business. This asymmetry is exemplified by the effects on the retail trade, an import ant part of the nation’s economy.

Download PDF
An Empirical Analysis with Footfall Data
Henry Goecke / Christian Rusche IW-Trends No. 3 7. September 2021

A Coronavirus Shock for the Retail Sector in German City Centre: An Empirical Analysis with Footfall Data

Download PDF Quote

Copy the information

The link was added to your clipboard!

Share this article:

or copy the following link:

The link was added to your clipboard!

The Corona pandemic and the measures taken to contain the virus have delivered an asymmetrical shock to German business. This asymmetry is exemplified by the effects on the retail trade, an import ant part of the nation’s economy.

While certain types of store have recorded significant increases in sales – and turnover in the retail sector as a whole increased in 2020 – other parts of the trade have experienced a considerable downturn. Downtown retailers have been particularly badly affected, suffering significant declines in turnover. Excluding e-commerce, in 2020 net sales in German city centres fell by around 9.4 billion euros to a little over 241 billion euros. In contrast, online sales continued to gain in importance during the pandemic and city centre retailers have also been able to generate additional sales through their internet platforms. With retailers’ turnover developing so differently and online trade increasing rapidly, the authors draw on footfall as a further indicator of how the pandemic has affected central business districts. On average, footfall in city centres has dropped by about one third and thus significantly more than downtown turnover, making clear that the substantial damage done to town centres has not been felt by all retailers there. By July 2021, footfall was already back to 90 per cent of pre-crisis levels and since passing trade figures also model the consumer climate very closely, recent developments certainly show the potential for a consumer recovery in the second half of 2021

 

Content element with id 9962
Download PDF
An Empirical Analysis with Footfall Data
Henry Goecke / Christian Rusche IW-Trends No. 3 7. September 2021

A Coronavirus Shock for the Retail Sector in German City Centre: An Empirical Analysis with Footfall Data

Download PDF Quote

Copy the information

The link was added to your clipboard!

Share this article:

or copy the following link:

The link was added to your clipboard!

More on the topic

Read the article
An Acceleration of Structural Changes?
Michael Grömling in BSR Policy Briefing series External Publication 10. March 2021

The German Economy and the Corona Shock: An Acceleration of Structural Changes?

The Corona pandemic is a huge shock for the whole world both socially and economically. The supply side of the economy is impacted via disrupted value chains due to a lack of employees and supplies.

IW

Read the article
Jan Büchel / Christian Rusche IW-Policy Paper No. 26 7. December 2020

Competition in the Digital Economy: An Analysis of Gatekeepers and Regulations

The Digital Age saw the rise of several rapidly growing digital platforms with substantial market shares. Europe is a large target market for these globally operating platforms, although the majority of the most successful platforms come from the USA or Asia.

IW

More about this topic

Content element with id 8880 Content element with id 9713